I've had to slightly re-think the target audience for my magazine once I changed the concept of my main article. The fact that the article is now based on an interview with a blogger makes it more appealing (or somewhat relevant) to a younger audience of people of the ages 18-24. However I ensure to keep the overall concept of my magazine as well as my radio advertisement and billboard accessible to all through the use of texts/colours/sounds etc. that aren't exclusive to one age group, gender etc.
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